Artikel Ilmiah

• Impact Product Knowledge and Lifestyle on Purchasing Decisions in Thriftshop in Indonesia with WOM Intervening Variable

  Muhammad Rafi Akmal, Firdaus Firdaus

  314-336

  • pdf

  DOI: https://doi.org/10.32503/jmk.v11i2.8280
  
• Credibility in Female Consumer Engagement: An Examination of Influencer Influence on Purchasing Local Muslim Fashion Brands in Batam Islands

  Edy Yulianto Putra, Ratih Regina Hapsari, Hepy Hefri Ariyanto

  337-363

  • pdf

  DOI: https://doi.org/10.32503/jmk.v11i2.8176
  
• A Modified TAM for Gen Z Investors: Integrating Financial Literacy as a Mediator

  Debora Gracilia Winata, Yuli Kartika Dewi

  364-385

  • pdf

  DOI: https://doi.org/10.32503/jmk.v11i2.8273
  
• Beyond Business: How Parenting Style Shapes Succession Planning and Success in Family Firms

  Aprihatiningrum Hidayati; M Akhsanur Rofi

  386-403

  • pdf

  DOI: https://doi.org/10.32503/jmk.v11i2.8205
  
• Exploring the Impact of Social Media Green Marketing on Students’ Green Attitude and Behavior

  Taufiq Hidayat; Ahmad Subahan, Aulia Ramadhani

  404-423

  • pdf

  DOI: https://doi.org/10.32503/jmk.v11i2.8515
  
• Analysis of the Effect of Technology Implementation and Transaction Costs on the Decision to Use Digital Services of Islamic Banks

  Rohmi Maulina Agustin, Nur Fitri Hidayanti, Nur Aini

  424-435

  • pdf

  DOI: https://doi.org/10.32503/jmk.v11i2.8641
  
• Perceived Organizational Support and Justice on Organizational Commitment through Job Satisfaction In Bengkulu Teachers

  Saarah Alfiyyah, Praningrum Praningrum

  436-452

  • pdf

  DOI: https://doi.org/10.32503/jmk.v11i2.8614