EVALUATION OF THE COMPENSATION PROGRAM AS A BENCHMARK FOR THE WORK MORALE OF YADEA KEDIRI DEALER EMPLOYEES

Abstract

This study aims to evaluate the compensation program at Yadea Kediri Dealer as a benchmark for employee morale. In an era of intense business competition, human resource management becomes a key factor in a company's success. This research employs a qualitative descriptive method to test data validity through triangulation, credibility, transferability, dependability, and confirmability. The results of the study indicate that compensation adjustments at Yadea Kediri Dealer significantly enhance employee morale and performance. Employees feel more engaged, motivated, and satisfied with their work, which is reflected in increased productivity and reduced absenteeism. In addition to compensation, a conducive work environment, good interpersonal relationships, recognition of achievements, and career development opportunities also play important roles. Recommendations for improvement include increasing incentives, offering varied bonuses, adding welfare facilities, and conducting regular evaluations involving employee feedback. These findings align with the principle that fair compensation positively impacts employee morale and performance and can be used to boost motivation, productivity, and satisfaction in similar industries.