Hidayati, Nur, 		Wardhani, Rike, 		Afrianto, Dadang, AND 		Nurrahma, Avinta.
" Analysis of Differentiation and Innovation Strategy Development to Enhance Business Competitive Advantage" <em>REVITALISASI : Jurnal Ilmu Manajemen</em> [Online], Volume 14 Number 1 (10 July 2025)